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What are native ads?

Native ads blend into a website's content for higher engagement and less banner blindness. Learn how native crypto ads work on Cointraffic.

Native ads are paid placements that match the look, feel and format of the content around them, so they feel like a natural part of the page rather than a traditional banner. On Cointraffic, native crypto ads appear as either a non-intrusive notification unit or a content-integrated block that mirrors the website's editorial style.

Why native ads work

  • Less banner blindness - they blend in, so users actually notice them.

  • Higher engagement and click-through than standard display in many crypto verticals.

  • Better for storytelling - ideal for explaining a token, exchange or Web3 product.

  • Non-intrusive - they don't disrupt the browsing experience.

Native vs banner ads

Banners are graphic creatives placed in fixed ad slots; native units adapt to the surrounding content. Banners are great for reach and branding; native is great for engagement and warmer clicks. Many advertisers run both.

How native ads are priced on Cointraffic

Native ads use the same CPM model as the rest of the network - you pay per 1,000 impressions served. Native CPMs typically run about €6–€8. Set your target GEO, CPM bid and daily budget when you order.

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